A New System to Name and Shame Woke Companies

Breitbart Reports: What could possess Dutch brewing company Anheuser-Busch InBev to put a trans activist at the forefront of its Bud Light marketing efforts? The promotion was a grave offense to the values of its customer base after all. But Bud Light is hardly alone. A litany of America’s largest corporations have recklessly exposed themselves at the very front of the woke political agenda.

This week, Consumers’ Research, a consumer advocacy group founded in 1929, is inaugurating “ Woke Alerts ,” a free direct-to-consumer text service to call out corporate pandering to the far left’s ideology when it occurs. The Woke Alerts service will be backed by a massive digital campaign to make consumers aware of how to sign up and use it.

The Woke Alerts project is a dynamic extension of the Consumers First Initiative , in which Consumers’ Research called out companies including Coca-Cola , Nike , American Airlines , State Farm , Ticketmaster , MLB , America Express and Levi’s for nefarious wokeness at their customers’ expense.

Users sign up for Woke Alerts through the Consumers’ Research website . Subscribers will be notified by text message when companies cave to the woke mob – so they know the brands attacking their values.