An aspiring inventor participates in a research study only to find out that all of his commercial instincts are wrong.

Hubie Horton is an aspiring inventor who dreams of coming up with a product like the ones he sees on Shark Tank. After a particularly bad day during which the company he works for goes under, his car is recalled, and his favorite snack is discontinued, he gets an intriguing offer to participate in a research study for some much-needed cash.

The results, however, cut Hubie to his core, causing him to doubt any commercial instincts he thought he had. Hopefully, a new friend and a flash of inspiration can help.